This new spot hopes to lure newcomers to Lower Greenville with authentic grilled meats, tequila and community.
By Melanie Hernandez DALLAS OBSERVER
April 3, 2025
Las Brasas has a huge patio, good for margs and fire-roasted meats. Melanie Hernandez
Las Brasas has officially opened right next to sister restaurant, Palapas The Original Seafood Bar, on Lower Greenville.
Majority owner Tim Goza and business partner Gustavo De Los Rios are looking forward to bringing a new flair to the neighborhood.
“Las Brasas is about to be the pioneers of Mexican carne asadas; it is not a steakhouse. Instead, it’s Northern Mexico-style carne asadas,” De Los Rios says.
Las Brasas specializes in grilled meats and flavors from the state of Monterrey, which is widely known for having some of the best barbecue in North America.
“It’s styled in a way to cook all the protein, all the meats, over charcoal and mesquite wood,” Goza says. “It gives that feel and that flavor, like you have a lot in Mexico, and so it seems to be a big hit for us.”
Las Brasas offers specialty dishes like the 14-ounce ribeye aguachile, beef short ribs, chicken, tutuanos (bone marrow) and some American classics.
Las Brasas has opened in Lower Greenville.
“We did a little bit of a hybrid, we took a lot of the Mexican recipes and then integrated them with some American staples with sides like asparagus, Brussels sprouts, things of that nature,” Goza says.
De Los Rios leaned on his 29 years of experience in the restaurant industry, which includes running Mami Coco, to curate the menu.
“Gustavo inspired the backbone of it, and then I injected some of the popular items that we have here in America,” Goza says. “The whole idea behind it, like we do next door, is that we want to cross over and bring Mexican-American culture and Anglo culture and bring that spirit together because we all live together anyway, right?”
The chef’s friends suggested he pick one group to cater to, but he refused.
“I had a lot of friends who were in the restaurant industry, and they told me, ‘You have to make a decision, either you’re going to go for your Mexican-American crowd, or you go for the Anglos, you can’t do them both,’ I said, ‘Why not?’ So I tried to do both,” Goza says.
Goza emphasizes that his objective is to bring communities together, especially considering the struggles the Latino community is currently facing.
“My goal is to bring the Mexican-American, Anglo-American and everybody to dine together,” Goza says. “With this immigration thing that came around, I think it put a chip on the shoulders of the Mexican people because they feel like they were being targeted, and the thing is that nobody should feel like they’re targeted because really we’re all here together.”
Las Brasas showcases Don Ferro Tequilas.
One way they want to bring people together is with spirits, specifically Tequila Don Ferro, which is at the forefront of the drink menu. Goza partnered with Rene San Miguel (nephew of Richard Garza, owner of La Mexicana Tortilla Factory) and Mexican singer Ernesto Pérez, better known as El Chapo De Sinaloa (no relation to the drug kingpin) to bring an assortment of tequilas to Las Brasas, thanks to the Mexican singer’s agave farm in Mexico.
Apart from enjoying drinks, customers can have a meal on the large patio at Las Brasas, filled with relics from Goza’s ranch in Alvarado, like a fire pit that was an old water well.
“Las Brasas is very special because we have a great patio, one of the best patios you’re ever gonna dine out in,” Goza says. “We have a lot of little different areas on the patio that you can have separate dining experiences with your family. We have a great bar that allows you to socialize, and we have great food and I think that overall, we’re in a great location.”
Located at 1418 Greenville Ave., open from 11 a.m. – 11 p.m. Friday – Sunday, 11 a.m. – 10 p.m. Monday – Thursday